I will conduct Generative research and evaluative experiments to answer the most important questions: Who is our customer? What job do they want done? What channels can we use to reach them? Which features should we build for our first product?
Product strategy development
Planning at the tactical, operational and strategic level. Roadmap creation and prioritizing features releases. I understand that the process of planning is paramount to having a good plan.
I will launch the Minimum Viable Product with the most effective set of features according to Lean principles. I know how to get the most out of every dollar I’ve spend.
I will make the tests of product and marketing hypotheses using A/B testing and Smoke testing methodology. I will check for statistical significance. My product decisions are based on entrepreneurial intuition supported by statistics data.
Finding the most effective sources of traction and retention clients. Creating and maintaining user habits. Actually, I love growth hacking and various tricky things.
Scaling up product metrics
I will find a product/market fit and building unit economics models. I will find growth points and scale up product metrics.